The Dark (AKA...What A Life!)

The Dark is the main antagonist of the music video to the Noel Gallagher's High Flying Birds single "AKA...What A Life!".

He was portrayed by English comedian, presenter and actor Russell Brand (who also voiced Creek).

Role in the video
The Dark first appears after a waitress enters his wagon. He welcome her to his "humble dwelling" and says that like most how have crossed this threshold, he senses that the Waitress has many questions. He goes on to say that without femeninty, there is no masculinity, without cruelty, there would be no kindness and without darkness there wouldn't be light.

The Dark then picks up a bottle filled with blue liquid, telling the Waitress that once she takes a sip of it, the world will never look the same again. Sensing reluctance from the Waitress, The Dark summons his two nieces to restrain her whilst he pours the liquid into her mouth. However seconds later, a vision of Noel Gallagher appears and teleportation the Waitress away to safety.

The Dark then sends his nieces to find the Waitress and bring her back to him. The nieces are successful in recapturing the Waitress  (after finding her wandering in a desert) and place her in the boot of a car they stole. However, they soon meet Noel, who defeats them via using a device called a Soul Sucker (which is disguised as a camera), before freeing the Waitress from the boot of the car and placing the Soul Sucker in a locked box and puts it in the boot.

It is unknown what became of The Dark after his nieces defeat.