Devil Shopkeeper

The Devil shopkeeper is the main antagonist of Adam ruins games. He tries to get Adams soul. He is portrayed by Weird Al.

Appearance
He looks like a normal man at first. However, when he reveals his true self he looks like the devil wearing a business suit.

History
When Adam comes to his shop hoping to get cupcakes, he gets greeted by the shopkeeper who menacingly says the fun is just beginning. Then when Adam decides to debunk the myth of violent games, he wonders who he was, only for his skull to introduce him. Later Adam returns to the annoyed shopkeeper who adds another challenge, but Adam goes to ruin monopoly, which annoys him even more. Later Adam comes back for the final challenge, which he thinks is ruining the olympics. After that Adam returns for his prize, only for the annoyed and frustrated shopkeeper to reveal he's the devil, who wants the soul of Adam. Later when Adam tells him about the rules never being followed, the devil changes his mind about stealing Adams soul and sends him on his way, wishing he had stayed with selling cupcakes before returning to his kingdom.