He's my favorite Marvel villain tbh. He's the epitome of Awesome Ego; charismatic, badass, intelligent, etc. I anxiously await the day where a movie adapts him accordingly, if not better.
He's my favorite Marvel villain and was fantastic in the comics and the 90s Fantastic Four cartoon but not in the movies. He's great in Avengers EMH but doesn't do much except help stop the Skrull invasion likely due to the show's cancellation.