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Ah. Well. I attended Juilliard. I'm a graduate from Harvard Business School. I traveled quite extensively. I lived through the Black Plague and I had pretty good time during that. I've seen The Exorcist about a hundred and sixty-seven times! And it keeps getting funnier EVERY SINGLE TIME I SEE IT! NOT TO MENTION THE FACT THAT YOU'RE TALKING TO A DEAD GUY! NOW WHAT DO YOU THINK?! You think I'm qualified?
~ Beetlejuice on his qualifications.

Beetlejuice is an evil and nasty spirit who acts as the protagonist villain in the 1988 film with the same name, as well as a more anti-heroic character in the cartoon series that followed. He was played by Michael Keaton.

In the movie, Beetlejuice was darker and more openly malicious than he would become in the cartoons, arguably being one of the main villains, though he also acted as a benefactor of sorts to the heroes; though there was no attempt to hide the fact that Beetlejuice was not meant to be a nice character, even the heroes who summoned him knew that he was, pretty much, a demon. But Beetlejuice was still used as a force of (relative) good, as his chaos was directed largely at a group of human antagonists, though he was still rude, obnoxious, and hostile towards the heroes as well, not to mention the fact that he also tried to force one of the main characters to be his unwilling bride, much to her disgust.

Beetlejuice was originally an assistant to Juno until he went on his own as a freelance bio-exorcist until Juno banished him in a model cemetery. It wasn't long until he was released from his prison and once again spread chaos.

As mentioned before, when the Beetlejuice cartoon came out, his personality was altered somewhat; while still being an agent of chaos and a fairly macabre character, he was more heroic than he had originally been portrayed in the film and even had a human friend (which is ironic considering that, in the original film, he labeled himself a "bio-exorcist").

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