Bora (Fairy Tail)

Evil-doer
Full Name	Bora
Alias	Bora of Prominence Salamander Sleazebag Poser Fake Salamander
Origin	Fairy Tail
Occupation	Titan Nose mage (formerly) Female slaver trader (manga) Glamour model scout (anime)
Powers / Skills	Pyrokinesis Charming spells
Goals	Fool Lucy into attending his party to turn her into his slave. Kidnap as many women as he can and sell them as slaves. Kill Natsu for interfering with his plans. (all failed).
Crimes	Impersonation Slavery Mass kidnapping Brainwashing Sex trafficking (implied; manga only)
Type of Villain	Misogynistic Wizard

Bora of Prominence (紅天のボラ, Purominensu no Bora), falsely known as Salamander, or simply Bora (ボラ), is a minor antagonist of the Fairy Tail franchise, serving as the main antagonist of the first episode and chapter of the anime and manga.

He is a former member of the Titan Nose guild, and is now working as a female slave trader, and uses illegal Magic.

He was voiced by Yoshimitsu Shimoyama in the Japanese version and by Ian Sinclair in the English version.

Biography

Bora shows up at Hargeon Town under the name Salamander, using his charm spells to woo several women there, including Lucy Heartfillia, who shortly fell under his influence from seeing him. Just then, Natsu showed up, believing he was Igneel after he saw him use fire magic, but was then disappointed after seeing his identity. Natsu's presence broke Lucy of Bora's charm spell. Bora tried to introduce himself to Natsu, but was shocked after Natsu ignored him while walking away. The girls immediately attacked Natsu, demanding him to apologize. Bora tells the ladies to let him go and then gives Natsu his autograph. Natsu refused to take it, making the girls even more furious, thus making them attack him again. As Bora was about to leave, he announced a party at his yacht tonight, telling all the girls that they were invited.

Later, he appeared before Lucy at the park after hearing her wishing to join the Fairy Tail guild. He offers her an invitation to his party, but Lucy refused as she revealed that he used charm spells on her and pointed out that its weakness is awareness. Bora, however, told her that he is a wizard from Fairy Tail and promised to get her into Fairy Tail if she tells no one about the charm spells. Lucy happily agreed before Bora left until she became angry when she realized that she fell under his charm's influence. But then she became happy after his promise.

At Bora's party, several women showed up, along with Lucy. There, Bora conjures up several bubbles of an alcoholic drinks and tells Lucy to drink them. Lucy became creeped out from this, but tells her herself to calm down. She then refused as she knew that Bora was trying to get her to drink sleep potion. Lucy explained to Bora that she really wants to join Fairy Tail, but believed he wanted her to date him to make it happen. However, Bora reveals his true colors as his men appeared with all the women, unconscious from drinking the sleep potion. Bora then threatens Lucy to behave herself until they get to Bosco to turn her and all the captive women into his slaves, revealing that he lied about getting her into Fairy Tail. Lucy grabbed out her gate keys, but Bora quickly used his fire magic to make her surrender them to him and then threw them into the ocean. Lucy began to cry and called him the worst wizard alive, until Natsu appeared, as he came crashing down upon the yacht, after hearing rumors about Bora being in Fairy Tail. Lucy became happy to see Natsu at first, but was then shocked as he became sea sick. Happy also appeared with wings, who grabbed Lucy and flew away with her. Bora tried to stop them from reporting to the magic council by shooting his fire magic at them. As he failed to stop them, he ordered his men to continue their way to Bosco as they were busy beating up Natsu. Lucy managed to recover her gate keys and used one of them to summon a celestial spirit, known as Aquarius, to summon a tidal wave that swept Bora's yacht into the harbor.

Shortly after Bora regained consciousness from the tidal wave, Natsu appeared and revealed his identity to Bora as a Fairy Tail wizard who explained he never seen Bora in the guild before. One of his men noticed a mark on his arm who accidentally spoke out Bora's name. Happy recognized that name and explained to Lucy that Bora was once a mage from Titan Nose Guild who was expelled for bad behavior. Bora attempted to finish Natsu off by shooting his fire magic at him, but is then shocked to see him devour them. Natsu then used one of his moves, "Fire Dragon's Roar," that wiped out Bora's men. With Bora left standing, he continues fighting Natsu by throwing a massive fire ball at him, but Natsu consumed it. Natsu compliments his fire abilities, but then threatens to cook him like a smoke fish, shocking Bora. Natsu finishes him with another one of his moves, "Fire Dragon's Iron Fist," that sends Bora flying towards the bell of a nearby bell tower, but also destroying part of the city in the process. Just then, the Rune Knights arrived, making Natsu flee with Lucy, and leaving Bora in their custody.

Trivia

• He is notable for being the first antagonist ever encountered in the series.
• In the manga, Bora did not make another appearance after his defeat, but in the anime he made several cameo appearances.
• Bora is shown to be far more sinister in the manga as compared to the anime. He is highly implied to be a sex trafficker, and the scene where he tried to brand Lucy with a slave mark was omitted altogether from the anime.
  • This was also changed in an anime-only scene in episode 30, where a now redeemed Bora reveals to Lucy that the actual reason why he abducts young women is to recruit them as glamour models instead of slaves, this was likely due to censorship.
• In the Phantom Lord arc, it was revealed that at one point he was Juvia's boyfriend, but broke up with her because he was annoyed with her rain.
• In the anime, Bora is a user of Ring Magic, employing rings to cast both Charm and Sleep Magic, while in the manga, his Charm Magic is a Caster-Type rather than Holder-Type, and he also uses sleeping drugs instead of Sleep Magic.