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Overview[]
Lowrey is the CEO of Bilkinton Research, a pharmaceutical company that has a historically intense commercial rivalry with Betta Pharmaceuticals. In 2013, Bilkinton developed an anti-erectile disfunction medication called Priapol, which was cheaper and more effective than Betta Pharmaceutical's similar product, Mollis. However, Priapol also had a tendency to give patients heart attacks after continued usage, which would keep the pill from legally being available for commercial distribution. However, Lowrey promised FDA officials a large, unspecified sum of money if the pill was given sales clearance.
Events of GTA V[]
Lester Crest, a large shareholder of Betta stock, discovered the arrangement of this bribery and hired Franklin Clinton to assassinate Lowrey in order to avoid the completion of the deal, so as to keep Priapol off the market. As instructed by Lester, when Lowrey left the Von Crastenburg Hotel in Richman, he was assassinated by Franklin. His death resulted in Priapol failing to receive FDA clearance, which in turn caused a great drop in the stock of Bilkinton Research and a massive rise in the stock for Betta Pharmaceuticals.
