I'm gonna shoot for the moon/I'm gonna play high noon/I'm gonna take on the entire human race/You're not lookin' at a king/You're lookin' at an ace!
~ Farley in "Farley's Song".

Farley Flavors is the main antagonist of Shock Treatment, the not-as-beloved follow-up to The Rocky Horror Picture Show.

He is the leader of the company Farley Flavors' Faith Factory, which turned the city of Denton into a giant television studio.

He is not seen first, for many moments you only saw a man sitting in front of many monitors, watching over Denton. Finally, he shows himself in a video clip and asks Janet, who's in the care of the television moderators while Brad is trapped in a padded cell for the "treatment", to be his "Girl Next Door", and Janet agrees. In one day, Janet becomes Denton's star. However, Janet's friend Betty Hapshatt finds out that Farley is Brad's twin brother, and Farley has had Brad committed so he can have Janet for himself.

When Betty and Judge Oliver Wright (who is played by Charles Gray, who portrayed Ernst Stavro Blofeld in Diamonds Are Forever) help Brad escape, Brad confronts Farley. When Janet realizes that Farley has been using her, she returns to Brad. Farley sends both in a cell and invites Denton's whole population into the studio. Because the guard of the cell runs with them, too, Brad, Janet, Wright and Hapshatt escape. Even though Farley's duplicity has been exposed, he manages to convince the townspeople that he can make them all "success stories", and they worship him as the film ends.



  • The original idea of the movie was the return of Dr. Frank-N-Furter, but Tim Curry refused to join the sequel.
  • Farley and Brad were played by the same actor, Cliff de Young.
  • Farley seems to be based on Adolf Hitler: Their signs and the way they talk in a speech are similar and they both are fascists.
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