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Hi. My name is Leith Pierre, and I'm the Head of Innovation here at the Playtime Co. toy factory. If you're seeing this, then you're trespassing! Yeah, we play this little tape on loop whenever we close the factory for the day. So trespasser, just to make you aware. While we pride ourselves primarily on our high quality toys and excellent childcare. We also pride ourselves on our security. For example, this facility is full of hidden motion triggers which, once set off, will turn on the factory's emergency alarms and directly contact the authorities! And that´s one of the more tame aspects of our security system. No spoilers... So, you've got my warning. It's not too late to turn around. I just hope you're certain whatever you're doing is worth it.
~ Leith Pierre in Green VHS Tape.
Hi. My name is Leith Pierre, and I'm the Head of Innovation here at Playtime Co. If you're seeing this, you must be very, very lost. Well, rest assured, friend, our state-of-the-art laboratory is just up ahead. Why don't-cha just go on inside and tap one of our scientists on the shoulder. Tell 'em you're lost, they'll be glad to help. (laughing) Alright, alright. Let's be honest - you're not supposed to be here. This is the single most high security, high clearance section of the whole factory. When someone finds you down here, you will be shot. And before you get any ideas, don't think you can just sneak away either. No, the second you put this tape in, it set off an alarm. So if anyone's home, they know exactly where you are. Pretty nifty, huh? Security is very important to us here. If I were you, I'd start running.
~ Leith's recorded tape at the end of Chapter 4.
noicon

Leith Pierre is a major antagonist in the Poppy Playtime franchise.

He is the neglectful and greedy Head of Innovation at Playtime Co. who took over the company following the death of Elliot Ludwig. He ultimately hired and assisted Dr. Harley Sawyer in the Bigger Bodies Initiative, creating experiments out of orphaned children for the sake of saving money for the company.

He is voiced by Robin "Xycron" Nelson.

Quick Answers

What role does Leith Pierre play in the Poppy Playtime franchise? toggle section
In the Poppy Playtime franchise, Leith Pierre is a key antagonist. As the Head of Innovation at Playtime CO., he partnered with Harley Sawyer in the Bigger Bodies Initiative, conducting unethical experiments on children for financial gain. Following Elliot Ludwig's death, he seemingly took over the company's initiative. His character is marked by authority, charisma, and intelligence, and he is noted for managing Playtime Co. while hiding its experimental activities.
Provided by: Fandom
Who is the voice actor for Leith Pierre in Poppy Playtime? toggle section
Robin Nelson is the voice actor for Leith Pierre in Poppy Playtime. Nelson also lent his voice to the character Snakehead in Grand Theft Auto: San Andreas, for which he was uncredited.
Provided by: Fandom
What is the Bigger Bodies Initiative that Leith Pierre was involved in? toggle section
Leith Pierre conducted the Bigger Bodies Initiative, a series of experiments involving puzzle-solving and a Huggy Wuggy doll. Participants were also required to rescue Johnny and Maggie, leading to near-fatal incidents for both. Pierre, known for his work pride and secrecy, may be aware of or even endorse his company, Playtime Co.'s questionable activities.
Provided by: Fandom
How does Leith Pierre's personality impact his actions in the Poppy Playtime story? toggle section
Leith Pierre's personality in Poppy Playtime is marked by pride and secrecy. As the Head of Innovation at Playtime CO., he participated in the Bigger Bodies Initiative, performing unethical child experiments for profit. His traits manifest in his actions, including concealing company wrongdoings and shirking duties. His lack of empathy is evident as he disparages employees and endangers children for his experiments.
Provided by: Fandom
What happened to Elliot Ludwig and how did it affect Leith Pierre's position? toggle section
Elliot Ludwig faced termination, potentially due to misconduct by his corrupt employees. A corpse found in his house further complicated matters. Leith Pierre, being part of the same organization, may have had to deal with the repercussions of Elliot's termination.
Provided by: Fandom

Personality[]

Leith Pierre is overall a narcissistic, self-absorbed and greedy psychopath who only cares about profit and keeping the company alive no matter the cost. Although he showcases a charismatic, upbeat, affable and friendly front, this is merely a facade to hide his true nature, one that he is quick to drop when agitated. He is more than willing to treat his employees like garbage, degrading and insulting them if they even remotely upset him. He dismissed Marcus Brinkley’s concerns about seeing the PJ Pug-A-Pillar monster and told him to get out of his sight, he subtly threatened Rowan Stoll for knowing too much, and he also regularly abuses his assistant Sharon by threatening to fire her for the littlest mistakes or simply disturbing him. He also viewed them as expendable, having showed no care when his resource extraction specialists were killed and simply was happy that he didn’t have to pay for their pensions. At one point, he even threatened to strangle one of his employees to death when they caused the theater fire at the factory, an incident that would have further sunk the company's reputation, with the culprit later turning out to be Harley Sawyer. Speaking of which, he had no problem betraying Sawyer and turning him into an experiment to use as a slave, even mocking him when Harley got angry about it. (Although to be fair, Sawyer deserved it for his crimes and the trouble he was causing on the company.)

Much like Sawyer, Leith lacks any morality whatsoever. He hired Sawyer and willingly allowed him to experiment on orphan children by transforming them into toys to use as slaves for the sake of profit. He even looked down upon them and showed them no sympathy, having mocked CatNap for hoping he would ever escape his imprisonment, only to be proven wrong via the Hour of Joy. He even had Huggy Wuggy act as a security guard during the night and had him murder any intruders who enter the building after hours. Leith was also very adamant about covering up Playtime’s crimes. He would personally silence anyone who threatened to expose them by having them murdered such as he did with Rowan Stool (though, that is also Harley's fault for having Boxy Boo kill Rowan). It’s even implied he had various innocent people murdered to cover up the theater fire incident at Playtime Co., justifying it by claiming they did what they had to. He is also a massive hypocrite, as despite being disgusted and annoyed by Sawyer's actions and recklessness, he himself is truly no better and commits just as many atrocities and is equally as irresponsible. He also was only annoyed by them because they hurt the company, and by proxy hurt him, showing that Leith truly has no standards.

Despite his nigh-irredeemable nature, he supposedly had some positive qualities, a bit more than Harley at least. He suggested one of his resources extraction specialists to save Johnny, claiming he had earned his respect for his hard work (Although he could have just done so due to recognizing his usefulness and not out of actual kindness. It could have also been an impromptu event to introduce the games mechanics) While he is also implied to have had respect for Playtime’s founder Elliot Ludwig, claiming that, over the years, he tried to carry on his spirit and keep his values. However it’s likely that these views are a part of another facade on his part as his actions completely spit on Elliot’s benevolent legacy as he would have surely disapproved the orphans being forcibly turned to toys and the Bigger Bodies Initiative. He also never explicitly shows any respect for Elliot throughout any point in the game.

Biography[]

Past[]

Leith's early life is unknown, but at some point, he started working at Playtime Co. and steadily climbed the corporate ladder, eventually landing the prestigious role of Head of Innovation. In this capacity, he featured prominently in various advertisements for Playtime Co. merchandise. In the 1990s, the company's founder Elliot Ludwig passed away and Leith presumably took control of the company. However, the company began to fail because of the controversy surrounding their Smiling Critters toy-line. Leith Pierre then decided to hire Elliot’s old protégé, Harley Sawyer, to be the company's "Head of Special Projects” to figure out a way to solve the problem.

Poppy Playtime[]

Sawyer pitched the idea for the Bigger Bodies Initiative. They would turn people (mainly orphaned children) into giant Toys and force them to work for the company as slaves to save money on payroll and potential lawsuits. Leith greenlit the project, having funded it, covered up the experiments and was ready to kill anyone who got too close to the truth. He would frequently use the Head of Security to monitor Playtime Co and its employees using Huggy Wuggy, security cameras and other mechanisms.

On March 21, 1991, he conducted an interview with an employee named Marcas Brickley regarding an unusual event involving a creature described as "50 feet long with a thousand legs (PJ Pug-A-Pillar)." Leith attempted to downplay Marcas's account, subtly suggesting it might have been a group of people walking together. However, Marcas remained adamant that what he saw was not human. When Marcas insisted he hadn't shared his encounter with anyone else, Leith claimed he would review the security footage to ease his worries, a proposition Marcas vehemently opposed, arguing that it wouldn't help the situation. Losing his patience, Leith scolded him, asserting that Playtime Co. creates toys not monsters and ultimately dismissed him.

On March 30, 1991, he was approached by Rowan Stoll about the possibility that the Huggy Wuggy statue secretly has a camera in it and complained it was creepy how he stared at the children, thinking he was on to something.

On May 28, 1991, he approached Rowan Stoll to make sure he would not post any more videos, with Rowan being terrified of him and a bad liar.

He likely had some involvement as workers would would tamper with Rowan's car and try to have a car crash into him, then later have him eaten by Boxy Boo on June 15, 1991.

In a classified report labeled "RESTRICTED disappearance," dated June 6th, 1992, Leith documented the escape of Experiment 1170 through a vent system, expressing bewilderment at how it occurred undetected. He attributed the eventual recapture of 1170 to the fortunate intervention of two staff members, though he noted that it came at the cost of several lives. He concluded the report by stating the dissatisfaction of the Innovation Department, along with his own frustration.

Sometime in 1993, a devastating fire occurred at the Playtime Theater, killing over sixty people, with witnesses disposed to avoid legal repercussions. Following this, Leith called a meeting with Stella Greyber and Eddie M.N. Ritterman to discuss the incident. Leith showed anger and frustration over the incident and threatened to strangle whoever caused it. During the meeting, an investigator, Gerad Lockehart, entered the room and revealed that the culprit of the incident was none other than Dr. Harley Sawyer.

Leith, Stella and Eddie have another meeting to discuss Sawyer's constant recklessness, his insubordination and the incidents he causes. Eddie suggests killing him, but he's too important to the Bigger Bodies Initiative to do so. Needing to get him out of the picture yet keep him alive, Leith wisely comes up with an alternate solution. He ordered Dr. Bruno White to capture Sawyer and preform an operation which turned him into Experiment 1354: The Doctor. Harley would be stuck as a disembodied human-computer hybrid. After the procedure was complete, Leith informed The Doctor that his new role would be providing information to the scientists akin to an open book and preforming operations when and how they tell him to do. Furious, The Doctor swore revenge, only for Leith to dismiss his threats and mock him claiming his temper is a “bad look for him”

After The Doctor's removal, he would oversee the imprisonment of Theodore Grambell/CatNap. Visiting him on his four-year anniversary of becoming a Bigger Body, he told him that, when they introduced him and the other Smiling Critters to Playcare, he wasn't getting along with the other Smiling Critters (and temporarily, the children), but now the children love him (with CatNap too loving the children in return despite his frightening appearance) and his Red Smoke, something which Leith praises him for, but gets curious and confused about CatNap's voice box not functioning. When CatNap made a comment about how the Prototype will save them, Leith reprimanded the feline on how nobody was going to save him and he was stuck in his cell forever, whether he likes it or not. Yet, CatNap proves Leith wrong, as seen in the Hour of Joy.

While not shown, he survived the Hour of Joy as he is shown to be alive by the time of Project: Playtime. After the incident, Playtime Co. has been left with no other options but to permanently close its own doors, thus ending the legacy of Elliot Ludwig and his hopes and dreams were shattered forever.

Project: Playtime[]

He acts as the overarching villain protagonist of the spin-off Project Playtime, where he would use Resource Extraction Specialists to carry on the Bigger Bodies Initiative, alongside his assistant, Sharon. In the tutorial, he guides the Resource Extraction Specialist employees Johnny and Maggie to continue the Bigger Bodies experiments. He has them complete puzzles while trying to avoid a Huggy Wuggy doll. Once they are finished, he asks them to rescue Johnny and Maggie before leaving on the Elliot Express. Both Maggie and Johnny would end up nearly dying because of this. It can be presumed that Leith’s efforts failed and he stopped sending Resource Extraction Specialists at some point. It’s unknown what became of him by the time the events of Poppy Playtime occurred in 2005.

Quotes[]

Poppy Playtime[]

You're out of line, Marcas. We make toys, not monsters. Now come on, get out of my sight. Actually uh, get me a coffee will you? Actually never mind, get out of my sight.
~ Leith Pierre to Marcas Brickley.
Leith Pierre: Okay... this is... CatNap. Uhhh... Experiment-1188... What's his real name again? Ah! Okay. (clears throat) Heya, Theo! How ya doin', bud? Normally, I'd have Dr. Sawyer do this, but he's uhhh... out, let's say. So you got me until they find his replacement. First off: congrats! This is officially your 4th year in your new body. And you've made some real progress, pal. I was told that, when you and the other Smiling Critters, y'know, DogDay, PickyPiggy, yadda yadda yadda, were added into Playcare, that you weren't really getting along too well with the kids like everybody else was. But look at you now! The kids love ya, and that red smoke. I mean- That's fantastic, isn't it?! Is his, uh, voice thingy still broken-
CatNap: The Prototype will save us.
Leith Pierre: Theo, nobody's gonna save you. This prison is where you belong. We'll let you out here and there to go see the kids in Playcare, but your home is here. And as for the Prototype, his home is in the labs. THIS is your life now. Get used to it.
~ Leith Pierre talking to CatNap, only for CatNap to prove Leith wrong in the Hour of Joy.
Eddie: This recklessness has to stop. The Doctor has no regard for the safety of this facility, or its staff.
Stella: Or the children in Playcare. I've tried to set boundaries with him. He doesn't listen to me.
Leith: He doesn't listen to any of us. Not really. Not anymore. And he's behind schedule. Playtime may have turned a corner financially, but that doesn't change the fact that his "Bigger Bodies Initiative" is still a money hole.
Eddie: The guy's gotta go, Leith.
Leith: And how do you suggest we do that?
Eddie: This wouldn't be the first time we've made someone disappear.
Leith: We can't kill him, Eddie.
Eddie: Why not?
Leith: Because like it or not, we need him.
Stella: Eddie's right though, Sawyer can't keep leading this project.
Leith: (chuckles) So we just ask him to step down? Take a demotion?
Stella: No, but-
Leith: I'm not disagreeing. Huggy loose in the woods, that business with CatNap, the whole Stoll thing-
Eddie: And half a dozen other incidents-
Leith: Right, and all of that pales in comparison to the Theater Incident.
Stella: (shudders) I don't even want to talk about that...
Eddie: So... we can't kill the son of a bitch, but we need to knock him out of the equation. What do we do?
Leith: There is one thing I can think of.
~ Leith Pierre conversing with Eddie Ritterman and Stella Greyber about getting rid of Sawyer.
Leith: So. Ms. Greyber. Have you considered what we talked about?
Stella: Yes, Mr. Pierre. I... I won't lie, I was at a lost for words at first. The information hit me pretty hard. I felt so badly- still do- for the ones that go through the, um, testing.
Leith: You really care about them.
Stella: Yes. It hurts to see them hurt, I don't think there's any way around that feeling... (Deep breath) But... I did some soul searching, and got to thinking about the bigger picture... About what your researchers wrote
Leith: And?
Stella: Well, the work itself, what you've all been able to do... I mean, it's nothing short of a miracle. I know you have more goals to hit, but even as is, just, wow. Do they know when It'll be... fully ready?
Leith: We're still working out the timeline
Stella: I see.
Leith: You know, the project lead- Dr. Sawyer- wasn't sure about giving you that information in the first place. He thinks your affection towards those kids could be a liability... What do you think about that?
Stella: I took this job because I wanted to help change kids' lives for the better. Of course these procedures are far from; I cried like a baby when I read them. But I started looking past the here and now, started looking down the road a bit. That's when it clicked. What your researchers can do down here will someday help a lot of people out there, including so so many kids. That's a bigger and better change than I could ever have hoped to make. That's a change I want to help make.
Leith: I knew you'd understand.
~ Leith's conversation with Stella.
Leith: I gave the order, Sawyer.
Sawyer: Leith Pierre, of course it'd be you. You have no idea what kind of mistake you've just made.
Leith: Really? From where I'm sitting, you're the one who keeps making mistakes that need fixing. We gave you so many opportunities to clean up your own messes, but you just couldn't do it, could you?
Sawyer: What? You think you can do better? Nobody else can do what I do! You need my knowledge- my intellect!
Leith: Why do you think you're sitting in there right now, and not in Boxy's stomach? Let me tell you how this is gonna go, Sawyer. From now on, you're here to give the lab boys answers when they need them, and carry out procedures when and how we tell you to. That's it. You'll be like an open book to us whenever we want. So fight, or give in, or whatever, because either way, we own the infrastructure you're wired into.
Sawyer: You'll die for this, Leith! When I get my hands on you, you're a dead man!
Leith: This temper is a bad look for you, Harley.
~ Leith confronting Sawyer and getting into a bitter heated argument with him.

Project: Playtime[]

Hi there! My name is Leith Pierre, and welcome to your job as a Resource Extraction Specialist. Now, first things first, as per your, agreement, anything you do, hear, see, etc. is strictly privileged. You are never to share any of your experience here with anyone, in any instance, for any reason. Whether that be your closest buddy, your sister's boyfriend, or in a court of law. In short... just don't go spouting off nonsense about the job. Let's get started.
~ Leith Pierre to the Resource Extraction Specialist
Oh yeah. Sorry about that. One thing I neglected to mention... The reason we need people like you to get these parts is because these extraction sites aren't exactly... Secure. [sigh] Sharon, I need you to start looking for a new Resource Extraction guy.
~ Leith Pierre if the Resource Extraction Specialist dies.
Oh. Well, that's one less pension to worry about. Yeah, don't let these toys reach ya if you can help it. Just smack 'em away. And just a fair warning, these guys get more agitated the longer you're here. Fall down here three times and you're dead.
~ Leith Pierre to the Specialists.
You know what? Why don't you go save Johnny? I think he's earned it. Find an open hole, shoot your hand down, and drag him up.
~ Leith Pierre telling one of the Specialists to save Johnny.
Train should be here shortly. Look- I know it got a little rough out there. If you find yourself as the last person standing, we'll send a train to extract you alone. But don't worry, it's not going to come to that, alright?
~ Leith Pierre after the Specialists called for the train.
Well, I'd say that about concludes your training. Remember- Complete those puzzles to get toy parts, pull that pipe into place, then leave. Simple, right? Get to it. Hush hush and all that.
~ Leith Pierre after the tutorial is completed.

Gallery[]

Trivia[]

  • While mentioned numerous times, Leith is never seen in person.
  • Leith Pierre unsuccessfully warns the player not to look at the Playtime Co. Security Feed.
  • Leith Pierre is one of the four highest ranking employees, all of whom knew about the experiments going on at Playtime Co., the others being Stella Greyber, Eddie M.N. Ritterman, the Head of Security and presumably the Head of Production. For this reason they were all given Omni-Hands which allowed them full access to the facility's systems and technology.
  • Huggy Wuggy's hand can be seen during the recording of Leith Pierre.
  • As Leith Pierre is mentioned in nearly every tape regarding Playtime Co., and also signs an important document in RESTRICTED disappearance video, it can be presumed that his role as Head of Innovation is equivalent to the title of COO, or Chief Operating Officer. It could also be assumed that Leith is the true CEO of Playtime Co., as Ludwig was gone from the company by 1991, although Leith can be the acting CEO. This is actually confirmed in the Orientation Notebook, making Leith the new and secondary successor CEO of Playtime Co and Chief Cooperating Officer. Additionally in his informal letter to Harley Sawyer he explicitly calls himself the head of the company.
  • In the Chapter 3 Interactable ARG, his password for his computer is H0I_Lp95!.
  • While his role in Project: Playtime could imply he survived the Hour of Joy, it could be the Prototype mimicking his voice and personality. However, in the Orientation Notebook, one of the scientists mentioned Leith Pierre planned to send people back into the factory after the Hour of Joy, confirming that he survived it was 10 years ago, so it is unclear if he is still active in the present timeline in 2005 of the main game. However, more info on his status and whereabouts could be revealed when Chapter 5 is released.
    • This would also mean that Leith will be the secondary overarching antagonist of Chapter 5.
  • According to Chapter One, the employees had a bad habit of hiding behind doors to mischievously scare Leith to the point they had to make a rule to prevent this. This shows just how much his employees hated him.
  • On the poster including Kissy Missy and the "Leith Pierre Closing" VHS tape, Pierre has his name portraited as "Laith Pierre." This is most likely just a typo.

External Links[]

Navigation[]

            Poppy Playtime Logo Villains

Playtime Co.
Higher-Ups
Leith Pierre | Harley Sawyer | Stella Greyber | Eddie M.N. Ritterman | Head of Security

Others
Scientist 4 | Bruno White | Micath Pierciado | Sharon | Resource Extraction Specialists | P.W.

Playtime Co.'s Experiments
Main Antagonists
Huggy Wuggy | Mommy Long Legs | CatNap | The Doctor | The Prototype

Secondary Antagonists
Bunzo Bunny | Mini Huggies | PJ Pug-A-Pillar | Miss Delight | Ruined Critters | Yarnaby | Nightmare Critters (Baba Chops)

Others
Kissy Missy | Miss Delight's Sisters | Kevin Barnes | Pianosaurus | Boxy Boo

Others
Nightmare Huggy | A.I.