Look. You're supposed to be winning the hearts and minds of the natives. Isn't that the whole point of your little puppet show? If you walk like them, you talk like them, they'll trust you. We build them a school, teach them English. But after - how many years - the relations with the indigenous are only getting worse. Look here, you see this? This is why we're here. Because this little gray rock sells for $20 million a kilo. That's the only reason. This is what pays for the whole party, and it's what pays for your science. Those savages are threatening our whole operation. We're on the brink of war and you're supposed to be finding me a diplomatic solution. So use what you've got, and get me some results.
~ Selfridge arguing with Dr. Augustine.

Parker Selfridge is the secondary antagonist in the 2009 science fiction environmental film Avatar. He is the head administrator of RDA and the leader of the mining operation in Pandora. 

He was portrayed by Giovanni Ribisi, who also portrayed Donny in the Ted film series and Tim Briggs in Contraband.

Role

His wealth consists of power from the human race organization Resources Development Administration. Selfridge explains why the RDA came to Pandora, it is because they are mining for a valuable resource called Unobtainium that costs $20 million per kilogram, but his main problem is that it can only be mined in the Na'vi inhabited area. There were several citizens of the human race who were transported by a massive RDA transportation method, probably the entire human race of the year 2154, who came with Selfridge to Pandora.

He is mainly ordering Dr. Grace Augustine to find a solution to stop the Na'vi who are threatening the RDA's operation, who Parker Selfridge calls savages. He is confident at first that the Na'vi won't be much of a problem now that the avatars controlled by Grace, Jake Sully, and Norm Spellman (he jokingly calls this a puppet show) to move the Na'vi off the Home Tree to dig for Unobtainium.

Selfridge is not exactly to call as evil as the rest of the RDA squad led by Miles Quaritch. When seeing how the RDA destroys the Home Tree, killing several Na'vi, he is uncomfortable with the violence that the RDA had done on the Na'vi. He also releases a sigh of discomfort when the RDA actively declare war on the Na'vi and send in their entire armed forces. However, it can be agreed that he does not care too much to stop the RDA's operation, since he cares more about money.

However, Jake unites much of the Na'vi tribes and wildlife to fight back against the RDA forces, resulting the deaths of Quaritich and several more RDA soldiers. Selfridge is last seen returning back to Earth with every human other than a few scientists and avatar controllers before making a spiteful glare at Jake as he walks back into the ship departing for Earth, with an unknown fate of how human civilization will be restored back on Earth. Most likely, because of all the environmental destruction caused to Earth by the humans' careless actions, Selfridge and everyone else deported from Pandora will suffer and face a slow, painful extinction. 

Trivia

  • It has been confirmed that Parker Selfridge will be returning again in the second and third Avatar films, with Giovanni Ribisi reprising the role.
  • His last name is most likely a play on the word "selfish", which perfectly defines his personality.
  • Despite Miles Quaritch serving as the main antagonist of the film, Selfridge acts as The Heavy as he's the one who drives most of the plot.

Navigation

           20thCenturyFoxLogo.png Villains

Animated Features
Lizard Leader | Blue | John | Aban-Khan | Blackwolf | King Koo Koo | The Greedy | Gazooks | Lord Nekron | Queen Juliana | Sub-humans | Hexxus | Lou the Goanna | Waggs | Mr. Hyde | Moby Dick | Captain Ahab | Long John Silver | Pirates | Queen of Hearts | Dragon | Rasputin | Bartok | Boss | Mac | Ludmilla | Postman | Drej Queen Susquehana | Drej | Preed | Joseph Korso | Kokomon | Diaboromon | Mrs. Tweedy | Mr. Tweedy | Lead Teen | Lead Teen's Crew | Zeebad | Soldier Sam | Napoleon Cross | Lefty McGinnis | Russ Cargill | EPA | Mr. Burns | Waylon Smithers | Lindsey Naegle | Fat Tony | Agnes Skinner | Nelson Muntz | Dolph Starbeam | Jimbo Jones | Kearney Zzyzwicz | Patty & Selma Bouvier | Snake Jailbird | Baby Gerald | Itchy | Black Wolf | Black Wolf's Pack (Smiley) | Lucius | Boggis, Bunce and Bean | Rat | White Wolf | Eagles | Gorgon | Scowler | Gorgon's Pack | Chakal | Xibalba | Chato | Major-Domo | Mayor Kobayashi | Broly | Paragus

Live-Action Movies
Mr. Smith | Beauty Smith | Hans Zeller | Rolf Gruber | Karl | Franz | Von Schreiber | Dr. Zaius | General Ursus | Albina | Dr. Otto Hasslein | Governor Breck | Governor Kolp | General Aldo | Mendez I | Dr. Frank-N-Furter | Riff Raff | Magenta | Columbia | Damien Thorn | Nostromo Drone | Ash | Malcolm Bart | Alistair Becket | Farley Flavors | Melvin Moody | Mike | Curly | Moss | First Acheron Queen | Carter J. Burke | Brundlefly | Jungle Hunter | Anton Bartok | City Hunter | Jim | Screwface | Harry Lime and Marv Merchants | The Dragon | Henry Evans | Howard Payne | Salim Abu Aziz | Juno Skinner | Lord Rutledge | Elena Dubrow | Buck LaFarge | Vic Deakins | Harvest Commander | Harvesters | Myron Larabee | Ted Maltin | Cal Hockley | The Cloned Queen | Lead Alien | Newborn | Spicer Lovejoy | Ruth DeWitt Bukater | John Geiger | Petr Beaupre | Alice Ribbons | Earl Unger | Burton Jernigan | Pat Healy | Lester Vesco | Monkeybone | General Thade | Attar | Limbo | Lamar Burgess | James Moriarty | Dorian Gray | Dante | Edward Hyde | Happy Chapman | Wendell | VIKI | Antarctic Queen Xenomorph | Grid | Zerbino | Saladin | Vanessa | Reggie and Arthur | Jimmy Murtaugh | Durza | Galbatorix | Shruikan | Lord Dargis | Rommel | Cecil Fredericks | Gus & Reginald | Ian Hawke | Skip | Razor and Tazer | Jennifer Check | Nikolai Wolf | Miles Quaritch | RDA (Parker Selfridge) | Kahmunrah | Al Capone | Ivan the Terrible | Napoleon Bonaparte | Luke Castellan | Hades | Medusa | Mrs. Dodds | Gabe Ugliano | Charon | Lotus Eaters | Lotus Land Bellhop | Hydra | Minotaur | Bosco | Agent Lynch | Brock Pike | Russell Morrison | General Edward | Blefuscians | Nat Jones | Steven Jacobs | Dodge Landon | Douglas Hunsiker | Andrew Detmer | Richard Detmer | Adam | Zoe | The Cook | Kronos | Chris Rodriguez | Polyphemus | Cyclopes | Manticore | Colchis Bull | Charybdis | Sir Lancelot | Xiangliu | Dmitri Desgoffe-und-Taxis | J.G. Jopling | Koba | Dreyfus | Carver | James Suggs | Harvester Queen | Mr. Barron | Alan Rikkin | Colonel McCullough | Alpha-Omega (Red & Preacher) | Winter | Clancy Gray | President Gray | Morgana | Vector | Grewishka | Chiren | Nova | Zapan | Hal | Spitz | The Dognapper | The Man in the Red Sweater

Television
Ida Kenzel | Molly Merchants | Marv Merchants | Vera Murchins | Sinclair | Hughes | Jessica

See Also
24 Villains | Alien vs Predator Villains | American Dad! Villains | American Horror Story Villains | Archer Villains | Blue Sky Villains | Buffyverse Vilains | Daredevil Villains | Die Hard Villains | Elektra Villains | Family Guy Villains | Fantastic Four Villains | Futurama Villains | Garfield Villains | Home Alone Villains | Kingsman Villains | Narnia Villains | Planet of the Apes Villains | Rick Riordan Villains | Silver Surfer Villains | The Cleveland Show Villains | The Simpsons Villains | X-Files Villains | X-Men Movie Villains

Community content is available under CC-BY-SA unless otherwise noted.