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Humanity learns nothing from the past.
~ Ribbons' statement about his hatred toward humanity.
You seem to have forgotten that I was the one who made you. In other words, as far as you're concerned, I'm your creator . The Innovator won't be guiding humanity. I, Ribbons Almark, will be.
~ Ribbons' delusional statement to Regene Regetta.
Ribbons Almark is the one of the characters of Mobile Suit Gundam 00 and the main antagonist of the series.
At the first season, he acts as a minor character who assists Alejandro Corner as his personal assistant. He later reveals his true nature and his plans at the end of the first season, starting with Ribbons betraying Alejandro, and then creating a group named the Innovators for control the world from the shadow after success take over Veda. By lending the abilities of the Innovators and Veda, he was able to convince the Federation to create the autonomous 'peacekeeping' force, the A-Laws, to purge the world of all dissidents of the world government. With the A-Laws in operation, Ribbons hoped to accelerate the unification of humanity under his guidance.
It is revealed that Ribbons is one of the first Gundam Meisters of Celestial-Being, and also the one who saved young Setsuna F.Seiei with his 0 Gundam in Azadistan-Krugis war, and later chose him to become a candidate for Gundam Meister. He is also responsible for the creation of Team Trinity, whom he never cared about despite creating them from his DNA. And also, Ribbons manipulated Louise Halevy by offering her help to cope with her GN-Drive Tau poisoning, and also having her join the A-Laws to help her get revenge against the Gundams and become one of their financial backers.
At the end of the series, he along his forces (GAGA-Force, Revive Revival, Hilling Care, Ali al-Saachez, Louise Halevy and Andrei Smirnov) begin the war between the Innovators and Celestial Being, who backed up by Katharon and the ESF-Coup de'etat faction. When he shows himself in his Reborns Gundam, he has a duel with Setsuna until he decides to use 0 Gundam once again to defeat him, but ended being killed by Setsuna in their final clash.
At first glance, while he was still Alejandro's assistant, Ribbons known as a very well-mannered, soft spoken and charming person, he was gifted with youthful charisma often compared to those of modern idols and willing to support and follow Alejandro order. However, this is only his facade and at the end of season 1 Ribbons reveals his true nature after betraying Alejandro after he is defeated by Setsuna. After Alejandro's death, he uses his legacy to make his own plan to guide humanity according to his own vision, and create a self-proclaimed group named "the Innovators" to guide and manipulate the humanity, and order to the Federation to create the Autonomous "peace-keeping" force named the A-Laws to destroy anyone who not obey the Federation.
Ribbons' most powerful traits were his god-complex, manipulation and misanthropy. Overall he is known to be extremely cunning, delusional, narcissistic, egoistic, megalomaniac and completely remorseless. Ribbons always shows his disgust toward humanity and refers to them as "foolish" in his eyes and see them nothing but animals that can be controlled. Even though he can trust anyone who become his allies, Ribbons cares nothing for them and only sees them as mere tools. Unknown to the other Innovators, Ribbons already modified their genetic make-up to have a backdoor to their eyes and minds. Ribbons did this as a way to ensure no betrayal and deception was capable amongst the group. If they try, he can shut down and take over their mind.
His manipulative side is not only limited to the Federation leader and politicians, he even manipulate a tragic innocents like Louise Halevy. After she inherited billions of money from her family heritage, Ribbons manipulated her by making her into a ruthless and merciless soldier, making her "the true humanity Innovator" by his drugs to become a messiah of the world, gave her permission to use Soma's Ahead Smultron to "avenge" her death and give her a gigantic mobile suit (GNMA-Regnant) as his gift. Again, he only used her as his puppet to observe the situation and also use her heritage as an Innovator resource fund. Ribbons is also known very hypocritical, such as the first time he claimed that they (The Innovators) are far superior than humans and later claims that he is superior to everyone, even the Innovators. After Tieria learned that he, the other Innovator members and himself were not Innovators, but Innovades, and tell him their true purpose to guide a human to be a Innovator, Ribbons denies his statement and coldly shot him and said he was still superior than the others of the world.
In his early days, Ribbons had faithfully followed Aeolia's plan as Celestial Being’s Gundam Meister. As combat-type Innovades, Ribbons fundamentally believe they are better than humans because of their advanced abilities. As a proud Innovade, who can also access up to Level 7 information from Veda, Ribbons wished to follow each step of the plan and knew every part of it just like Tieria Erde. Even at his betrayal, he claim that he still have faith on Aeolia's plan, in fact, Ribbons never understand Aeolia's plan due he completely blinded by his own delusions, his betrayal and his deeds were the main reasons why the Plan eventually fell apart.
Ever since the industrial revolution, humanity has used it's technological knowledge for conflict and repeatedly risked its own extinction/ Though great leaders appeared at the times, they'd reach the end of their lives in a few decades, and the world return to a state of chaos
~ Ribbons' loathing speech about the humanity.
I gave you the medication that suppressed the cellular defects consuming your body. Why did I do that? *active his quantum brainwaves* Because it's what you wanted.So that you can bring about a united without war, and avenge your parents by defeating Gundams.(Louise: Gundam. . .) I have such high hope for you. And I even brought along this Regnant specifically for you. I want you to become humanity's first Innovator, so you can guide this world. Will you do that, Louise Halevy ? (Mind-controlled Louise:I understand, Almark! ) That's good girl.
~ Ribbons when he convinces to Louise to accept his gift and brainwashed her.
No, I'am really a god. (Setsuna: Do you want to rule humanity that much?) If I don't, mankind will never be able to end its fighting, and will destroy itself. I'am its savior ! So you don't want to cooperate with us ?
~ Ribbons' delusional statement to Setsuna F. Seiei.
It's just like how human control animals and use them for whatever purpose they desire. And besides, if I can defeat you, who have become a purebred Innovator, my worthiness will be undeniable.
~ Ribbons' egoistical statement to Setsuna F.Seiei before starting their final battle.
Both of them are the true hidden main antagonist who controlled the opposing forces and are responsible for the events of the series.
Both of them manipulated the protagonist and turn them into a merciless pawn of the war with high-ranks on their side and giving them a bio-engineered body modification (Ribbons to Louise Halevy and Palpatine to Anakin Skywalker)
Both of them also hated their upbringings, with Ribbons detesting what would eventually happen to him as a member of Celestial Being while Palpatine hated the lack of ambition their wealthy family had.
Both are not necessarily bound by physical bodies and have used clone bodies to escape certain death (although clones of Palpatine were only constructed in the Expanded Universe after the events of Return of the Jedi)
He "died" when he piloted 0 Gundam by Setsuna, the same Gundam that he ever save him 11 years ago before the series
He shared the same seiyuu with the main protagonist of Mobile Suit Gundam and Mobile Suit Zeta Gundam who also Char Aznable rival, Amuro Ray.
His 0 Gundam is also similar with Amuro RX-78-2 Gundam.
The role of the 0 Gundam is reflected from the RX-78-2 Gundam, in which the former was the precursor to all Gundams of Celestial Being, and the latter is the first Gundam mobile suit in the metaseries.
In Gundam Build Fighter : Battlogue ep.1 when Meijin and Allan have gunpla battle by choosing a previous Gundam Series pilot, Allan choose Ribbons Almark as Reversible Gundam pilot. Allan later swap Ribbons to Amuro Ray AI to prank over Char Aznable AI. Char, who is surprised and wonder why he share similar voice with Ribbons, and Amuro casually said "just a coincidence".
Initially, the Gundam Meisters were going to be Innovades. However due his defection, a variety of humans were able to take his place.