Smiler

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Evil-doer
Full Name	Smiler
Alias	N/A
Origin	The Emoji Movie
Occupation	Smiley Emoji, Virus
Powers / Skills	Leadership Charisma Manipulation
Hobby	N/A
Goals	Destroy Alex's phone Kill Gene and his friends (all failed)
Crimes	No information
Type of Villain	Tyrannical Psychopath

“	Nobody leaves the phone!.. DELETE THEM!	„
	~ Smiler

Smiler is the main antagonist of the 2017 critically panned animated movie distributed by Sony Pictures Entertainment, The Emoji Movie.

She is voiced by Maya Rudolph, who also voices Julia from The Simpsons.

Personality

Smiler believes that every emoji should have only one emotion and purpose. This caused her to think of Gene as a "malfunction" and wants him deleted.

Despite believing that all emojis should have one expression, she always forces a smile on her face to hide her real feelings.

History

When Gene arrives at work, Smiler can be seen explaining how the process of sending an emoji works.

Later, after the text center was wrecked, Gene was called in by Smiler. She declared that he is a "malfunction" and wants him deleted as a result. She then sends bots after him, but, thanks to help of Hi-5, he manages to escape.

Smiler soon discovers that Gene left Textopolis. So, she sent more of her bots after him. But, with the help of Jailbreak, Gene and Hi-5 were able to get away through the app Candy Crush.

Later, when Smiler was getting ready to to delete Gene, Gene's parents, Mel and Mary, arrived and were threatened. Luckily, Jailbreak and Hi-5 arrived and disabled the bot, causing it to fall onto Smiler, cracking her teeth. 

In a mid-credits scene, Smiler was seen at the "loser lounge" wearing braces as a result of her damaged teeth. She was playing and losing a game of cards with the other emojis there.

Trivia

• Smiler is the second Sony Animation antagonist to be a female, the first is Queen Victoria.
• In the trailer it says that Smiler is "More than a pretty face" this foreshadows Smiler's antagonistic behavior.
• Smiler shares some similarities with Emperor Palpatine:
  • Both in the trailers are honourable leaders, only to hide their true nature.
  • Both have robotic henchmen on their sides.
  • Both are eager to kill the protagonist but also want to turn them to the dark side.
  • Both of their defeats and/ or deaths are caused by their henchmen.

(The only difference is that Palpetine is deceased and Smiler has not passed away yet.)

• Smiler's true colours are revealed in the first trailer when she says "Nobody leaves the phone! DELETE THEM!"
• Despite her evilness, she was once a nice Emoji and became horrible, twisted, arrogant, abusive, selfish, stingy, cold-hearted, cruel and evil when she was the leader, and tried to hide it with an endless smile and her fake personality which was kind, joyfull, honorable intelligent, selfless, supportive, nice and responsible.
• It is not confirmed yet whether she would appear in the sequel or not.
• Smiler is the emoji with the most power who she shall not share with anyone else, not even her Anti - Virus Bots.