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It's game time!
~ Travis Touchdown's catchphrase.
I wanna be number one. How's that? Short and simple enough for ya? It's gonna to be a long, hard road. But who knows? Could kick ass. Could be dangerous. Could totally suck. Whaddaya say bro, join me, let's see how far we can take this. And for you out there holding the Wii Remote right now? Just press the A button... Let the bloodshed begin!
~ Travis Touchdown in the first No More Heroes game.
People ask me, "What is the meaning of killing if you're risking your own life?" It doesn't "mean" shit. It's about instinct, not meaning. That spark lights up in your brain. And that sweet, sweet dopamine starts to flow...
~ Travis Touchdown

Travis Touchdown, also known as the "Crownless King", is the main protagonist and playable character of the video game franchise No More Heroes. Despite being considered the hero, he kills nearly everyone he comes across to become the best assassin of all.

He was voiced by Kazuya Nakai in Japanese and Robin Atkin Downes in English.



Travis Touchdown is a twenty-seven-year-old American assassin and stereotypical otaku, his motel room decorated with professional wrestling and anime collectibles, living in near poverty in the motel "NO MORE HEROES" of Santa Destroy, California accompanied by his kitten Jeane (most likely named after his lost love). He appears to have an interest in Lucha Libre and Japanese pro wrestling icons like Thunder Ryu, as well as a moe driven anime series called Pure White Lover Bizarre Jelly, with his apartment, is filled with such mentioned merchandise.

After winning a beam katana in an online auction, he is hired by a woman called Sylvia to be a hitman. When he runs out of money to buy video games he accepts a job to kill Helter-Skelter, also known as "the Drifter", which earns him rank eleven by the United Assassins Association, a governing body of assassins. Realizing that he has now made himself a target for aspiring assassins, he sets out to secure himself as number one in the UAA, also making a deal with Sylvia that if he becomes number one, they will "do it". He gets around on his motorcycle, dubbed the "Schpeltiger".

Travis' past is somewhat explored in the game, and at times deliberately (and humorously) muddled, and filled with stereotypes. His parents were killed when he was young, apparently by his love (and though unbeknownst to him, half-sister) Jeane who had a traumatic and complex past, leaving Travis on his own. He had a twin brother, Henry, he never knew, who apparently grew up in Ireland. Travis has apparently had an interest in being a pro wrestler at one point, and trained himself in the use of the sword via a mixture of Thunder Ryu's training, correspondence courses, and videotapes.

No More Heroes

After his parents were killed by Jeane, he comes across Sylvia Christel and offered him a chance to kill Jeane (and sex). All he had to do was to kill all even ranked assassins and become the best yet again. After Travis killed Helter-Skelter, Death Metal, Dr. Peace, Destroyman, Holly Summers, Harvey Moiseiwitsch Volodarskii, Speed Buster, and Bad Girl, he comes across the ranked one assassin, Dark Star. Just when they were about to confront each other, Jeane comes out of nowhere and killed Dark Star. Eventually, Travis (with the help of Shinobu) managed to kill Jeane and became ranked one. After he became ranked one he was attacked by Ermen Palmer. He was about to kill Travis, but was rescued by Henry. After he was rescued by Henry, Henry challenged Travis to the fight to the death to see who's the better fighter.

Though it is heavily implied in the cliffhanging clash of the real ending of No More Heroes that Henry and Travis honorably kill each other, it is revealed that both Henry and Travis seem to be dissatisfied with the fight since Sylvia had interrupted it before one could kill the other.

No More Heroes 2: Desperate Struggle

Touchdown returns in No More Heroes 2: Desperate Struggle, set three years after Touchdown becomes the top assassin in the UAA. No More Heroes 2: Desperate Struggle finds Touchdown withdrawn from the ranks of the UAA, rejoining as the 51st in rank after killing Skelter-Helter. While initially motivated by Christel with the promise of sex (again), after finding out that his best friend, Bishop Shidux, has been killed by hitmen hired by the 1st rank assassin Jasper Batt Jr., he seeks revenge and rises up the ranks to kill Batt.

After the events of No More Heroes, he and Sylvia have truly gotten together, and planned to go back to Santa Destroy.

No More Heroes: Travis Strikes Again

Travis Touchdown returns as the main protagonist in No More Heroes: Travis Strikes Again.

No More Heroes III

Travis Touchdown returns as the main protagonist in No More Heroes III.

Other Media

Super Smash Bros.

Travis Touchdown appears as a DLC Mii Costume for the Mii Swordfighter in Super Smash Bros. Ultimate, with his appearance based off his design in No More Heroes: Travis Strikes Again.

Travis would later appear as one of the three spirits introduced in a No More Heroes III-themed spirit event of the same name, where he would use his design from the mentioned game. An Advanced-level, enhanceable Attack-type spirit, his spirit battle has the player face off against a Sheik, a Peach, and a Mii Swordfighter (who represent Shinobu, Bad Girl, and Travis) on the battlefield form of Big Blue. During the spirit battle, the Mii Swordfighter spawns a little while after the battle begins and is the only character needed to be defeated to beat the spirit battle, alongside the Mii Swordfighter and the other two fighters preferring to use their special moves. Once enhanced, Travis' spirit will become his "Full Armor" design (in particular its Full Green Mode), which grants the metal effect to whoever equips it.


Travis Touchdown

Travis usually wears a red light weight leather jacket, t-shirt, jeans, and sunglasses, though his outfit varies more in No More Heroes 2: Desperate Struggle. Travis has dark spiky hair, and blue eyes. He always wears a glove on one of his hands and a wrist band on the other.


While Travis displays crude, punkish and immature behavior, and is especially cruel toward the male assassins he fights, he displays normal and decent behavior whenever he isn't on the job. Travis is relatively calm about killing people, but in the first No More Heroes, killing women made him feel uncomfortable.

He is capable of being touched by people's emotional and personal experiences, seeing that he didn't seem entirely settled after killing Dr. Peace, whose daughter was estranged from him.

Travis himself is not without moral, as he has a certain amount of honor and respect for people he believes to be "True Warriors", as he tries to spare the assassin Ruyji, and after experiencing the grueling and inhumane trials of Ranking Battles twice over, he became determined to take down the UAA once and for all.

Travis Touchdown is very driven to prove himself, is shown to be highly knowledgeable and a slow learner, and can be surprisingly witty and even poetic. Touchdown takes his friendships very seriously as well, as evidenced by his quest to avenge the murder of Bishop Shidux, after which he seems to learn something about the repercussions that death has on others aside from the one being killed.

Powers and Abilities

Travis, despite being an otaku, is a very formidable assassin, having learned how to wield a sword from correspondence tapes, and is able to grapple from his own former training in Calgary to being inspired and mimicking certain moves by seeing various wrestling tapes.

After becoming acquainted with Randall Lovikov, the town drunk, Travis is taught special techniques that complement his arsenal of combat skills.

When properly provoked, Travis can snap into a "Dark Side" mode (that in-game is accessed by lining up three objects in a slot machine mini-game after killing a foe). When in Dark Side, he gains superhuman strength, speed, invincibility, and powers that can affect reality, to sometimes resorting to cheating and unfair methods.

His preferred weapon are beam katanas, and can also be upgraded throughout the game, initially starting with the Blood Berry, followed by the durable Tsubaki, the heavily upgraded and empowered Tsubaki Mk-II (which comprises five rotating beams, and requires more finesse to wield), the Tsubaki Mk-III, a very showy beam katana designed from the beam Samurai sword of Travis' mentor, Thunder Ryu, the Peony, a slow, but powerful "giant beam katana' capable of expanding its blade, and the Rose Nasty, versatile dual katanas made for fast killing.

He also shows to have some resistance to firearms, one instance being when Helter-Skelter riddled Travis with bullets and rockets, culminating with absolutely no effects. This also may have been related to the robe he was wearing at the time, however. Despite this, Travis managed to survive many deadly attacks without the robe, ranging from a series of energy blasts, three consecutive close-range grenade explosions, to a death blow to the chest.

Travis Touchdown's Tiger mode.

Travis also can increase his speed, project energy balls out of his beam katana, turn into a tiger and kills anyone in one shot, and, one rare occasions kill everyone by generating an explosion.



This Count... I feel as if I'm looking at my future self. Mega bucks, big-ass house, fast cars, dining in style with a world-class chef, and a trusted nutritionist counting every calorie! A team of hot Yoga instructors to keep me in shape... Nurses, to attend to my body... Maids and loyal servants at my beck and call... On the weekends, tanned babes knocking on my door every two hours... Every day full of excitement and luxury, that'd be the life! Everything in its right place, it's the perfect life, it's the life of winners! That'll be my life! I thirst for selflessness, hypocrites lusting for their own desire to get killed by young rookies like me! This is how it goes down... And for the old killers? They'll croak anyway. I guess you could call this a "comedy". I realize there's really nothing here for me. But what else CAN I do but keep going? Maybe I should've been a little more careful before I jumped in... Gotta find the exit... Gotta find that exit, to Paradise! But I can't see it... I can't see anything! There's this sense of doom running down my spine like it's... Like it's trying to suck the life out of me! I need to get rid of it, before I bail... Something deeper, something deeper than my instincts is taunting me! Can't find the exit... Can't find the exit... Can't find the exit... Can't find the exit... Can't find the exit...
~ Travis Touchdown as he fights Death Metal.
It's called "fashionably late", f*ckface.
~ Travis to Skelter Helter.
What the hell?! I gotta fight a whole f*cking space program now?!
~ Travis after narrowly avoiding Captain Vladimir's satellite cannon.
See that? Now THAT was a battle! LOOK AT THIS BLOOD? We humans are alive, even if we are assassins! It doesn't matter if it's a videogame, movie, drama, anime, manga! WE'RE ALIVE! PEOPLE SHED BLOOD AND DIE. THIS ISN'T A GAME! You can't just selfishly use DEATH as your tool! This... is ALICE'S BLOOD! I bet you already forgot she existed! The same way you would've forgotten me! And THAT'S why I'm tearing down the UAA!
~ Travis Touchdown to Sylvia Christel following Alice Twilight's demise.

External Links


           No More Heroes Villains

Playable Characters
Travis Touchdown | Shinobu | Henry Cooldown | Badman | Bad Girl

No More Heroes
Helter-Skelter | Death Metal | Dr. Peace | Destroyman | Holly Summers | Letz Shake| Harvey Moiseiwitsch Volodarskii | Speed Buster | Dark Star | Jeane

No More Heroes 2: Desperate Struggle
Skelter Helter | Nathan Copeland | Charlie MacDonald | Kimmy Howell | Matt Helms | Cloe Walsh | Dr. Letz Shake | Million Gunman | New Destroyman | Ryuji | Mimmy | Margaret Moonlight | Captain Vladimir | Alice Twilight | Jasper Batt Jr.

Travis Strikes Again: No More Heroes
Damon Riccitiello | Dr. Juvenile | The Sheepmen | Death and Drive | Electro Triple Star | Mr. Doppelgänger | Brian Buster Jr. | Smoking King | Silver Face | Eight Hearts

No More Heroes III
Damon Riccitiello | Galactic Superhero Corps (West Milky Way Hardcore Hole Brothers (Mr. Worm Hole, Mr. Black Hole) | Gold Joe | Black Night Direction | Vanishing Point | Velvet Chair Girl | Midori Midorikawa | Sniping Lee | Sonic Juice |Paradox Bandit | FU)

Other characters
Sylvia Christel | Thunder Ryu | Ermen Palmer

            Bro.png Villains

Subspace Army
Ancient Minister | Bowser | Bullet Bills | Duon | False Bowser | False Diddy Kong | False Peach | False Samus | False Zelda | Galleom | Ganondorf | Goombas | Hammer Bros. | King Statue | Koopa Troopas | Master Hand | Petey Piranha | Primids | Rayquaza | Ridley | Porky Minch | Shadow Bugs | Tabuu | Wario

World of Light
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