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Yig, also known as Father of Serpents, is one of the Great Old Ones created by H.P. Lovecraft and Zealia Bishop.
Unlike some other Great Old Ones, like Cthulhu or Hastur, Yig appears to be comprehensible to humanity. He serves as the God of all snakes, who are said to be his children. Killing a snake makes Yig wrathful, and he usually punishes said killer by either death or transforming them into a new snake.
He is the mater of the Outer Goddess Yidhra and is the father of Ayi'ig.
Yig was notably angered in 1889 by a travelling married couple. The wife discovered a nest of newborn rattlesnakes, and since her husband had ophidiophobia, decided to kill them with by smashing them to death.
Yig himself would start to torment the couple later that same year. He ordered his children to kill the couple's dog and haunt the wife. He managed to trick the wife to kill her own husband, making her think it was the Great Old One.
After this he would transform her into a part-human, part-reptile monstrosity, that was forced to wriggle on her belly like a snake for all eternity.
Yig's appearance often either as a gigantic serpent with the arms of a man or as a reptilian humanoid creature.
He is also said to be the myth behind certain serpent-like deities such as legends of the Kukulcan and Quetzalcoatl from Mesoamerican culture and literature.
- Yig resembles more traditional, pagan deities, than the cosmic horrors Lovecraft is usually known for.
- Co-creation by H. P. Lovecraft and Zealia Bishop.